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Anthropic drops private plugin marketplaces for Team plans
Complete plugin control for admins

Hi ,
Anthropic just announced updates to Cowork and plugins.
Admins can now create private plugin marketplaces for their organizations. Better control over plugins, connectors, and skills. Claude can orchestrate across Excel and PowerPoint.
Available now for Team and Enterprise plans.
First today's jargon-free product description prompt and why AI makes community management scalable. Then we'll look at what private marketplaces mean for enterprise Claude deployment.
π₯ Prompt of the Day π₯
Jargon-Free Product Description: Use ChatGPT or Claude
Strip away industry buzzwords so customers actually understand your value.
The Prompt:
"Act as a plain-language specialist and communication consultant.
Context: We are describing [INSERT PRODUCT/SERVICE NAME] to a new customer. Often, we get stuck using industry jargon like [INSERT JARGON EXAMPLES] that confuses people.
Your task is to apply Orwell's 5th rule: Never use a foreign phrase, scientific word, or jargon word if you can think of an everyday English equivalent.
Rewrite this description: [PASTE DESCRIPTION HERE]
Use only simple, everyday language that a 10-year-old could understand, without losing the professional tone."
Why This Works:
Jargon kills conversions. Customers don't buy what they don't understand.
Clear language sells. Complex language confuses.
β Tips & Tricks Thursday β
AI Community Management System
Active online communities build loyalty.
Managing conversations takes constant attention.
Most community builders burn out trying to respond to everyone.
The Problem
You want to be present. You want to respond. You want members to feel seen.
But scaling human interaction is impossible. 100 members? Manageable. 1,000 members? Overwhelming. 10,000 members? Forget it.
You either ignore most members or burn out trying to keep up.
Neither option works.
The Solution
Scale your presence without burning out.
Use AI to draft personalized responses to common community questions.
Not copy-paste templates. Personalized responses based on member's specific question and history.
Generate weekly discussion prompts tailored to your community's interests.
Not generic "what did you do this week" posts. Prompts based on trending topics, recent wins, common challenges members face.
Monitor conversations for members who need direct outreach.
AI flags members asking questions that need human touch. Members showing signs of disengagement. Members ready for upsell conversations.
Identify your most engaged members for recognition campaigns.
Track who's helping others. Who's consistently showing up. Who's driving value. Then recognize them publicly.
Why This Matters
Communities feeling personal even as they grow is rare.
Most communities hit scale and lose soul. Either stay small and intimate, or grow large and impersonal.
AI breaks this trade-off.
You respond to common questions fast. AI handles routine. You handle strategic.
You spot opportunities AI surfaces. Member needs help? AI flags it. You reach out.
You recognize contributors AI identifies. You don't have to track manually. AI tracks engagement. You celebrate people.
The Reality
Nurtured communities become your most powerful marketing asset.
Members who feel seen become advocates. Members who get responses become engaged. Members who get recognized become evangelists.
But only if you actually nurture them.
AI makes nurturing possible at scale.
What To Do
Draft response templates for 10 most common questions in your community. Feed them to AI. Have AI personalize based on member's specific context.
Set up weekly prompt generation. Give AI your community's recent discussions. Have it generate discussion prompts based on what's trending.
Create flagging system. Train AI to identify members who need direct outreach. Review flags daily. Reach out personally.
Track engagement metrics. Have AI identify top contributors monthly. Recognize them publicly.
Your community feels personal because you're actually present. AI makes presence scalable.
Did You Know?
Despite the hype, the vast majority of enterprise AI projects still fail to reach production, and the rate of abandoned AI initiatives has more than doubled in recent years, highlighting the enormous gap between AI ambition and successful implementation.
ποΈ Breaking AI News ποΈ
Anthropic Adds Private Plugin Marketplaces to Cowork
Anthropic announced major updates to Cowork and plugins, giving enterprises more control over how teams use Claude.
Available now for Team and Enterprise plans.
What Changed
Previous Cowork: Plugins available but no centralized control. No private distribution. No org-specific customization.
New Cowork: Admins create private plugin marketplaces. Control which plugins teams access. Customize plugins for organization. Distribute across departments.
Private Plugin Marketplaces
Admins can now set up plugins from starter templates or build from scratch.
Claude guides through setup by asking questions to tailor skills, commands, and connectors (MCPs) to your company.
New unified menu called 'Customize' consolidates plugins, skills, and connectors. Admins see and manage everything in one place.
Admin Controls
Org-specific marketplaces: Create marketplace with only approved plugins.
Private GitHub repositories as plugin sources: Pull plugins from private repos (in private beta).
Per-user provisioning: Control which users get which plugins.
Auto-install: Push plugins to teams automatically.
Connector Improvements
Connector experience overhauled. Improved directory. Streamlined admin controls. Easier management of which connectors bundled into plugins.
New connectors available: Google Workspace (Calendar, Drive, Gmail), Docusign, Apollo, Clay, Outreach, Similarweb, MSCI, LegalZoom, FactSet, WordPress, Harvey.
Companies building plugins for joint customers: Slack by Salesforce, LSEG, S&P Global, Apollo, Common Room, Tribe AI.
User Experience Updates
Slash commands now launch with structured forms. Running workflow like 'generate report' or 'dashboard' feels like filling out brief.
Company branding throughout Cowork. Redesigned home experience tailored to organization.
OpenTelemetry support added. Admins track usage, costs, tool activity across teams.
New Plugin Templates
Expanding library of pre-built plugin templates for more knowledge workers. Designed with practitioners, so workflows, terminology, outputs reflect how work actually gets done.
New plugins:
HR: Draft offer letters, build onboarding plans, write performance reviews, run compensation analyses.
Design: Generate critique frameworks, draft UX copy, run accessibility audits, structure user research plans.
Engineering: Write standup summaries, coordinate incident response, build deploy checklists, draft postmortems.
Operations: Process documentation, vendor evaluations, change request tracking, runbook creation.
Brand voice (by Tribe AI): Analyze existing documents, marketing materials, conversations to distill brand voice into clear guidelines.
Financial analysis: Market and competitive research, financial modeling, PowerPoint template creation and quality checking.
Investment banking: Review transaction documents, build comparable company analyses, prepare pitch materials.
Equity research: Parse earnings transcripts, update financial models, draft research notes.
Private equity: Review document sets, extract financial data, model scenarios, score opportunities against investment criteria.
Wealth management: Analyze portfolios, identify drift and tax exposure, generate rebalancing recommendations.
Working Across Apps
Claude can now handle multi-step tasks end-to-end across Excel and PowerPoint.
Claude uses and passes context from one Office add-in to the other.
Example: Run analysis in Excel, turn it into presentation in PowerPoint.
Early research preview. Available for all paid plans on Mac and Windows.
Plugin Philosophy
Plugins are simple, portable file systems that you own.
Work across Cowork and anything built on Claude Agent SDK.
Easy to create private plugin marketplaces across teams and with industry experts.
Why This Matters
This solves enterprise AI deployment problem.
Companies don't want employees using generic AI. They want AI that knows company processes, connects to company tools, follows company guidelines.
Private marketplaces let IT control which plugins teams use. Pre-approved, pre-configured, pre-connected to right tools.
For employees, Claude becomes specialized agent for their role and department. Not generic chatbot. Specialized tool that knows how their work works.
For admins, central control over AI deployment. Track usage. Manage costs. Ensure compliance.
What This Means
If you're Enterprise customer, you can now build private plugin marketplace. Customize Claude for your organization. Distribute across departments.
If you're Team admin, you get better controls over plugins and connectors. Company branding. Per-user provisioning.
If you're building plugins, you can now target enterprises with private distribution. Not just public marketplace.
Claude becoming platform for building specialized agents. Not just chat interface. Platform for deploying AI agents across organization.
Over to You...
What becomes possible when Claude connects to all your company tools in one place?
Hit reply and share what bottleneck disappears.
To integrated workflows,
Jeff J. Hunter
Founder, AI Persona Method | TheTip.ai
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