Google's New Coding Tool

Hey AI Enthusiast,

Google is now testing a vibe-coding tool called Opal – marking their official entry into the booming world of AI-powered coding tools designed for creators and non-coders alike.

Opal lets you create mini web apps from just a text prompt. Describe what you want, and Google’s models will spin up a working app with a visual workflow editor for tweaking prompts and adding steps – no coding required.

Let me share today’s prompt and Future Friday forecast (then see how this shifts the way we think about app building…)

🔥 Prompt of the Day 🔥

Chatbot Welcome Message

Create One Helpful Greeting Sequence: Use ChatGPT or Claude
Act as a customer service specialist. Create one effective chatbot welcome sequence for [WEBSITE/SERVICE].

Essential Details:

• Website/Service: [What you offer]

• Visitor Intent: [Why they’re here]

• Common Questions: [Frequent needs]

• Available Help: [What bot can do]

Create one chatbot sequence including:

1. Friendly Greeting

2. Service Explanation

3. Common Help Options (4 Maximum)

4. Human Handoff Option

5. Quick Start Suggestion

Instruction:
Focus on immediate helpfulness and clear options.
Keep under 100 words total.

✅ Future Friday ✅

Branded AI Acquisition Strategies in Agencies

Top marketing agencies are no longer just building AI tools they’re buying them.

Industry leaders like Publicis Groupe are strategically acquiring startups focused on AI-driven marketing: from emotional ad generators (like Persado), to predictive ROI modeling (Prescient AI), to automated campaign platforms (Superscale.AI, Newton Research).

This isn’t just M&A it’s a shift in how creative and analytical marketing workflows are being restructured.

What does this tell us about the future of agencies?

In the next wave of agency innovation, owning proprietary AI capabilities will be a competitive requirement not just a differentiator.

Take a closer look at what’s happening across top agency networks:

• AI-native startups are being acquired to internalize emotional ad copy generation, replacing intuition with data-driven persuasion

•  Predictive modeling tools like Prescient AI are helping agencies forecast campaign performance before launch, reshaping how budgets are allocated

•  Full-stack automation platforms are streamlining everything from media buying to creative analysis, reducing execution cycles from weeks to minutes

• M&A strategy is shifting from client acquisition to capability acquisition agencies want the tech, not just the talent

Think your agency is future-ready? It might be time to revisit the blueprint.

The industry is entering an arms race for AI infrastructure and those who move early will shape the creative and commercial standards of the next decade.

The real differentiator in 2025 isn’t just talent or tools it’s ownership of the AI systems that make both exponentially more powerful.

Did You Know?

911 dispatch centers using AI can predict the severity of emergencies from voice analysis and prioritize responses, reducing critical response times by an average of 90 seconds.

🗞️ Breaking AI News 🗞️

Google is now testing a vibe-coding tool called Opal, a generative app creation platform that reflects their deeper move into AI-powered software development through natural language interfaces.

Here’s the breakdown of strategic significance:

✓ Part of the broader AI push where every tech giant is racing to create no-code or low-code environments for software creation

✓ Launching through Google Labs positions Opal as both an experimental playground and a potential core offering if adoption metrics succeed

✓ Responds to rising user demand for prompt-to-app tools that bypass traditional coding workflows entirely

✓ Provides an intuitive visual editor that displays app logic as workflow steps including editable prompts, manual step insertion, and testing output previews

✓ Lowers the technical barrier for publishing and sharing apps directly online with built-in Google Account access

This goes beyond conventional developer platforms.

The race to dominate the creative AI tool market accelerates.

What’s most noteworthy…

Google’s launch of Opal signals a move to democratize software creation by giving everyday users the power to design and deploy apps using only text inputs — no code required.

This development places Google in direct competition with tools like Figma’s Dev Mode, Canva’s app builder, Replit’s Ghostwriter, and emerging players like Lovable and Cursor -all part of the fast-evolving “vibe-coding” movement.

The implications are massive as the definition of “developer” itself begins to change.

However, important questions remain…

Will visual workflows and natural prompts be enough to support app complexity at scale? Can non-coders build meaningful products without oversight or training?

Google’s success with Opal could depend on whether simplicity and creativity outweigh technical precision in this new software creation era.

Analysts are watching closely as Google moves from AI assistant tools to full-on generative app platforms - aiming to shape the next frontier of user-built software.

Over to You...

How would you use Google's Opal vibe-coding tool in your business?

Hit reply and share what type of mini web app you'd build first without coding.

To easier app development,

Jeff J. Hunter & Valentin Molina
Founders, AI Persona Method | World's Largest AI Community (3.4M)